The social help desk may turn out to be a game-changer in the ongoing relationship between businesses and their customers. As customers increasingly turn to social media sites for customer service, the social help desk lets you respond in real-time to meet the evolving customer definition of “now.”
![The Social Help Desk Revolution](http://www.onlyinfographic.com/wp-content/uploads/2013/01/social-help-desk-960x460.jpg)