Digital technology has transformed and continues to transform every aspect of our lives. In the motor industry, technology developed throughout the years has enhanced our safety and comfort. The introduction of modern safety mechanisms such as lane departure warning and brake assist systems as well as iphone applications such as Driver Reviver and Car Butler […]
The Digital Divide
The Digital Promise
In September of this year, the White House launched the ‘Digital Promise’ initiative, a national center dedicated to improving the implementation of technology in schools all across the US. Though technology has advanced tremendously in the last 20 years, education has not kept pace with these innovations. The Digital Promise seeks to remedy this discrepancy, […]
Drive Demand with Digital Marketing
To sell anything, the behavior of a target audience must be changed – from doing nothing to paying for your product. Even being ‘lowest cost producer’ counts for nothing without audience awarness. This article explains how you can harness digital media to inspire desired reactions and boost business success.
Information Storage in the Digital Age
The digital age describes the moment where everyone came in contact with and became fully dependent on technology to get information and get it quickly. They were in luck. Apple created the iPod for music that users could play anywhere. Other companies started to create eReaders for digitized books. Though digitizing a book may seem […]