For over a century Coke and Pepsi have been at each other’s throats in a constant struggle for a bigger piece of the billion-dollar soda market. Along the way the companies have picked up a slew of loyalists and fans, adamant that their cola reigns supreme. While there are countless spots online to check out […]
The Coke vs. Pepsi rivalry (aka The Cola Wars) is one of the oldest and most publicized rivalries in the history of American business. Here’s a brief history of the Coke vs. Pepsi rivalry, aka The Cola Wars.